Category : e-learning

Interview with Misha McPherson, Director of Worldwide Sales Enablement, Marketing Software company

Misha McPherson is director of worldwide sales enablement with a San Francisco-based provider of cloud-based digital marketing software. She is responsible for creating and managing the onboarding and ongoing sales training for 250 field sales personnel worldwide. Prior to this, McPherson was director of global learning and development at Yammer, and also held senior sales training management positions at Monster and Yahoo!. You can follow Misha on Twitter at: @MishaMcP

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Improve Your eLearning Review Cycles with Prototypes

In any business that creates physical products, prototypes are used to show an early example of a product so people can visualize it. Inventors live by the prototype, producing early examples of inventions to test and to gather feedback. In product development, prototypes are critical so people can see what is being created. Why should eLearning be any different? 

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Interview: Jeff Fermin at Officevibe

Jeff Fermin is cofounder of Officevibe, a Montréal-based company that develops cloud-based software for employee engagement. The company’s mission is ambitious: “to help people grow and gain motivation to succeed in the office, make healthy lifestyle choices, create an eco-friendly workplace, give back to philanthropic causes, and have them collaborate with their colleagues in and out of the office.” We spoke with Fermin, who heads up marketing and business development at Officevibe, about trends in office culture and eLearning.

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eLearning: It's Not as Difficult as You Think

You are a one-person training department mostly running live, classroom training sessions. You have even started conducting live training using a virtual classroom technology, which made things a lot easier for you. But scheduling and rescheduling and rescheulding and rescheduling is a drag. The way your company is structured, you need a solution that allows people to take training on their own time. However, getting started in self-paced eLearning seems so daunting, with graphic design, animation, and even custom interactions using javascript.

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Research: 7 Factors That Make eLearning Successful

It is the nerd in me, but I like it when I can base decisions on evidence from research. So when I found this study, "What drives a successful eLearning? An Empirical investigation of the critical factors influencing learning satisfaction,” I thought it would be worth reading. Although this study was conducted in an academic environment, there are important lessons for any eLearning designer about what makes eLearning effective.

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Increase eLearning Retention with Storytelling

One technique that helps to make our eLearning content digestible is to break it up into bullet point lists of talking points. A bullet point list is easy to scan, and the content is easier to remember. No one wants to read large paragraphs of text during an eLearning course, right? Of course not. In fact, I have used bullet points in my eLearning courses for years because it works. 

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7 Horrible Mistakes You're Making with eLearning

We have all made mistakes in our lives, and eLearning is no different. I have certainly made mistakes in my eLearning designs. Sometimes because I didn’t know any better, and sometimes I knew better but did it anyway out of expediency. Sometimes I had a deadline. What can I say? It had to be done. Remember, the point of our eLearning designs is not to create something perfect, but to create content and experiences that help people learn something new.

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Free Resource for eLearning Designers

Over the last few years, we have seen software companies successfully adopt a freemium model that allows people to try software for free before they buy. Sometimes the free portion is in the form of a 30-day trial. In another form, you can use a limited version of a software service for free, indefinitely. This has changed the way people purchase software, and it has changed the way people get things done by allowing people to use software for free that they otherwise would not use at all.

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Three Reasons eLearning Platform is Best Choice

If you are reading this, you are likely considering how to create a deliver training and/or eLearning to a growing audience. You have either decided that classroom training will only take you so far or that you are going to start with eLearning as a means of training people in your organization. You are also likely discovering that there are many things to consider and many ways to create and delivery eLearning. 

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New Year's Resolution: Read 'Design for How People Learn'

I like to read and would generally call myself an avid reader. However there are times when I am busy with other priorities like work, family, or just plain not wanting to read. When I do resume reading, I discover books I wish I had read sooner because I realize what I had been missing. Design for How People Learn, by Julie Dirksen is one of those books. 

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