In my first post, I talked about how online training should be focused on results, getting your trainees to apply what they’ve learned to their jobs. In this post, let’s focus on the next step: making your training memorable, making it “sticky”. This may seem like a no-brainer, but it’s also something we as Trainers often overlook. We get hung up on facts & details—the result being that our training is less memorable and consequently, less effective.
Somewhere in the history of the training profession we forgot that training and learning are about results. We got fuzzy from thinking too much about tracking and ROI, multimedia, games, web 2.0, social media, and other stuff that do not produce results. We became invested in the means and lost sight of the end. We used our energy propagating the stuff that essentially does not matter.