More E-Learning Needed to Improve Sales Enablement Efforts
According to ASTD, companies spend $15 billion per year on sales training, an enormous number when you consider that people do not find sales training very effective. If organizations are spending this kind of money on largely ineffective training, there is a lot of value in figuring out ways to … Read more
Considering E-Learning? Learn from the Successes of Others
There are plenty of “general” reasons to implement e-learning in your company. For example, you could deliver training to anyone in the world, people can complete training at their own pace, and you can provide a consistent message in your courses. These are just a few ways that you can … Read more
Top Five Tips for Sales Training
Sales is a tough nut to crack — some people seem to get it, while others always lag behind, struggling to keep their numbers up. And teaching it to a newbie? It can feel practically impossible. Worn-out cliches and advice about sizing up the situation, or looking for a way … Read more
Keep It Real: Strategies for Adding More Authenticity to Your Training
This post by Trina Rimmer first appeared on the Impact Instruction Group blog. Have you ever read a sales or marketing script used for training and thought to yourself, “Who actually says this stuff?” or “No caller is ever that polite and forthcoming.” You’re not alone in being skeptical. Most of us … Read more
What L&D Pros Need to Know About Sales Training
The following post first appeared on Dave Stein’s Commentary on Sales Effectiveness blog, and is republished here with permission. On Monday I attended and presented at ASTD’s (American Society of Training and Development) 2012 International Conference and Exposition. Thanks to Mike Galvin for inviting me to contribute to the Sales … Read more
